Skip to content
Docs/Utility Tools

Anchor Text Analyzer

The Anchor Text Analyzer examines every link on a page and categorizes the anchor text to help you understand your linking patterns.

How to Use

  1. Go to /utilities/anchor-text-analyzer
  2. Enter a URL and click Analyze
  3. The tool fetches the page and classifies all anchor text

What the Results Show

  • Exact match - Anchor text that exactly matches a target keyword
  • Partial match - Anchor text containing part of a target keyword
  • Branded - Anchor text using a brand name or domain
  • Generic - Non-descriptive text like "click here", "read more", or "learn more"
  • Naked URLs - Links where the anchor text is the raw URL
  • Image links - Links wrapped around images (using alt text as the anchor)
  • Distribution chart - A visual breakdown of anchor text categories

A diverse, natural anchor text profile is important for avoiding over-optimization penalties from search engines.